Whether you are at HQ, in a retail store, or remote, you will be part of a team that thrives on energy, exploration, and connection. About the Role: As our Paid Search Manager, you will own the full paid search function across Backcountry's multibrand portfolio — Google Ads, Microsoft Ads, Shopping, and Performance Max — with direct accountability for profitable revenue growth and new customer acquisition efficiency. 4+ years of experience in performance marketing with deep expertise in paid search and Google Ads. Advanced knowledge of Google Ads and Microsoft Ads, including campaign structure, bidding strategies (manual and automated), audience strategies, and attribution models. Strong analytical skills with the ability to interpret large datasets and translate them into clear strategic decisions; advanced proficiency in Excel/Sheets and experience with BI/reporting tools.
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