Paid Search Marketing Analyst

Detail-oriented and data-driven, the full-time remote Paid Search Marketing Analyst will manage and optimize client advertising campaigns, primarily focusing on Google Ads, while collaborating with internal teams to drive measurable results. Key responsibilities Execute and optimize paid search campaigns and conduct keyword research during onboarding and launch phases Analyze campaign performance, providing actionable recommendations to improve ROI and support monthly client reporting Write and test ad copy, advise on landing page strategy, and maintain organization through project management tools Required qualifications 3+ years of experience managing digital advertising campaigns, with a focus on paid search Strong working knowledge of Google Ads, including campaign setup, optimization, and reporting Experience managing multiple client accounts simultaneously, preferably in an agency setting Google Ads Certification (Search required; Display preferred) Familiarity with Google Analytics, Google Tag Manager, and Google Search Console is a plus

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