Paid Search Marketing Campaign Specialist

A/B Testing and Google Analytics to measure what works best in Paid search campaigns to improve performance. As a member of the paid search team, you will play a key role in helping to grow our auto insurance paid search program. You will help to develop and execute or strategy for building our auto insurance paid search program and will work closely with other paid and owned digital marketers in collaborating on strategy, landing pages, audiences and more. - Analyze and synthesize marketing data to communicate major findings to broader marketing team - The role is highly cross-functional, and you will interface with Creative, Product, Brand Engineering, and Business Development in a matrixed and highly collaborative team environment.