April 1, 2025

Paid Search, YouTube & Email Team Lead

Entravision Digital - Global Advertising powered by Technology Phoenix, Arizona

Entravision’s US Digital business unit is quickly growing its digital agency service business and is looking for a Team Lead to help execute their client’s SEM, YouTube Ad and Email efforts. digital campaigns with a focus on Paid Search and YouTube campaigns on Google Ads as well as Email Marketing. What you’ll do: • Manage paid search campaigns daily, including campaign launches, budget management, bid management, ad copy writing, analytic tracking and optimizations and reporting • Identify, research and determine best course of action to execute clients' marketing goals through paid social media opportunities • Report on various client’s paid search campaigns and understand what performed well and how campaigns can be optimized efficiently • Help guide creative based on performance and results if required • Monitor and proactively optimize ongoing campaigns for various clients • Assign work to your team of traffickers or junior campaign managers • Coach your team on how to become better paid search campaign managers and teach them how to identify clients’ goals and work to achieve them • Keep up with the latest innovations in paid search tactics and features • Ensure all deliverables meet our service level agreements RequirementsMinimum education level required: Skills • Bachelordegree / Student in marketing, business or equivalent work experience • 2-4 years of hands-on-keyboard PPC/Paid Search experience with Google Ads or Search360 • Previous experience managing Search budgets of $25K+/month for call-based lead conversions • Experience and understanding of bid management paid search best practices, optimization concepts and analytics tools • Excellent communication skills.

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