Paid Social Advertising Specialist

Paid Social Strategist Job Description As a Paid Social Strategist, you will be responsible for the day-to-day operational success of paid social campaign activations. You will collaborate with planning, operations, and analytics teams to bring innovative, integrated social media campaign activations to automotive clients across the US. • Act as primary client contact, supporting all business needs and meeting objectives month over month • Work with planning and operations teams to ensure seamless campaign execution • Develop strategic paid social media recommendations in support of client requests • Place social media advertising campaigns across various platforms based on approved strategy • Utilize advanced targeting strategies to execute complex campaigns • Optimize campaign buys to ensure budget efficiency • Develop in-depth campaign reports in partnership with the analytics team • 3+ years of professional experience, including 2+ years of paid social advertising experience • Proficiency with various social media platforms and their advertising capabilities • Experience handling large media budgets and developing insights based on campaign results • Strong project management and organizational skills • Experience with campaign tracking and efficiency tools • Facebook Blueprint Media Buying Certification preferred

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