Develop a strategic vision for paid social media advertising, leading the company's efforts from campaign design to measurement and optimization. Skill and Qualification Requirements: • 5+ years of experience in paid social advertising • At least 2 years managing and mentoring teams • Deep expertise across major social platforms (Meta, TikTok, YouTube, Snapchat) and familiarity with emerging channels • Strong background in audience segmentation, bidding mechanics, and creative testing • Proven ability to run advanced measurement frameworks and interpret complex performance data The ideal candidate will have a strong passion for scaling campaigns, experimenting with new platforms, and delivering tangible business results. They will be responsible for developing, testing, and optimizing performance-driven campaigns with a strong focus on client acquisition and ROI. This role offers a chance to make an immediate and visible impact on the company's growth objectives.
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