Paid Social Media Manager Meta Ads

This role is directly responsible for revenue growth through paid social — from daily promos and product launches to major giveaways and viral moments. If you live for ROAS, love testing creative, and know how to turn outfits into conversions… this role is for you. Specific bonus targets will be clearly defined in advance and reviewed regularly to ensure alignment with business goals. • Own Facebook & Instagram ad strategy from planning to execution • Manage a daily budget $40k+ • Launch, optimize, and scale daily promos, sales, product drops, and giveaways • Build high-converting campaign structures (prospecting, retargeting, scaling) • Continuously test creative, hooks, copy, audiences, and offers • Manage and scale ad spend profitably based on performance • Collaborate with the creative team on UGC, product videos, and lifestyle content • Analyze performance daily and adjust for efficiency and scale • Track performance and report on revenue, ROAS, CPA, and growth trends • Stay ahead of Meta platform changes and best practices Compensation: $70,000-$85,000 per year