Part-Time Google Ads Strategist — Graduate Programs

Carnegie Mellon University is seeking a Temporary Part‑Time Digital Marketing Specialist to design, launch, and optimize Google advertising campaigns aimed at increasing applications to master’s programs in Civil & Environmental Engineering. The role emphasizes data‑driven optimization, budget management, and collaboration with campus partners.

You will develop targeted campaigns, perform keyword research, write ad copy, monitor performance, and report on qualified leads and applications.