We are seeking a Performance Ads Specialist for out global technology clients to drive and optimize offsite campaigns across Google Shopping and Meta. This role sits within a fast-paced advertising operations environment and focuses on owning campaign execution, improving product feed performance, and delivering conversion-driven results. Key Responsibilities • Manage and optimize Performance Max (PMax), Standard Shopping, and Meta campaigns to drive offsite conversions • Monitor product feed health in Google Merchant Center and Meta; resolve disapprovals, pricing, and availability issues • Optimize product listings (titles, descriptions) to improve competitiveness and performance • Analyze KPIs (ROAS, CPA, CTR, Share of Voice) and deliver actionable insights • Partner with Product, Engineering, and GTM teams to troubleshoot and scale campaigns • Lead A/B testing and support innovation across retail media channels (Meta, TikTok, YouTube) • Leverage first-party data and remarketing strategies (RLSAs) to improve targeting Required Qualifications • 3+ years in performance marketing or advertising operations • Experience with Google Shopping Ads (GMC) and Meta Ads • Strong analytical and problem-solving skills • Comfortable working cross-functionally in a fast-paced environment • Bachelor’s degree or equivalent experience Preferred Qualifications • Experience with complex product feeds or large catalogs • Familiarity with feed optimization and technical troubleshooting • Experience building processes or SOPs • Understanding of attribution models and performance metrics
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