Who We Are Elevate Outdoor Collective is looking for a strategic and analytical Performance Advertising Manager to spearhead our digital advertising initiatives across our portfolio of 12 winter sports brands. This role demands a multifaceted professional who can balance data-driven decision making with creative marketing strategies to maximize our advertising performance and ROAS. Responsibilities • Direct our global performance advertising program across 12 brands, ensuring campaign scaling while maintaining ROAS targets and other critical KPIs • Oversee agency partners to guarantee effective campaign execution and comprehensive reporting that supports business goals • Actively manage advertising budgets with agility and precision, dynamically reallocating funds to high-performing campaigns and identifying new opportunities for growth while maintaining overall efficiency • Develop and execute advertising strategies across Google, Meta, and emerging digital channels, with emphasis on innovation and performance optimization • Collaborate with brand managers to translate product launches and marketing initiatives into effective performance advertising campaigns • Work with analytics teams to implement robust reporting frameworks and develop sophisticated campaign optimization protocols • Establish methodical testing procedures and feedback mechanisms with cross-functional teams to improve creative assets and inventory planning • Coordinate with other ecommerce leaders to ensure insights from digital marketing strategies are diffused across all touchpoints (email, web, merchandising, UI/UX, etc.) This is a Salary position with Elevate Outdoor Collective.
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