Performance Marketing Account Executive

We have major clients in tourism/hospitality, healthcare, retail and restaurants. The Performance Marketing Account Executive will be responsible for managing client’s personalization marketing program via Oracle and other tools, by analyzing and optimizing existing email, SMS, and accompanying data feed setup and deployment of personalized performance campaigns, managing the creative, data points and process from start to finish. 3+ years of experience in digital marketing and strategy What You Would Do • Management of performance marketing campaigns to provide strategic leadership in augmenting the team’s owned-property programs, inclusive of email, SMS, web and app. • Leverage data-driven decision making and a deep understanding of CRM and email best practices to analyze current programs and optimize performance.