Performance Marketing Manager

The Performance Marketing Manager will lead the development and execution of Petcurean’s performance marketing strategy, with a primary focus on e-commerce channels. • Develop and execute data-driven performance marketing strategies to achieve e-commerce sales and revenue goals; oversee the full-funnel digital performance marketing mix in close collaboration with Brand, Communications, Trade Marketing and Sales teams • Oversee content strategy and execution process for websites, e-comm product pages, brand stores, and advertising campaigns • A proven track record of being a recognized expert in performance marketing and e-comm advertising, and a strong ability to help educate and develop team members in this area Some travel will be required and a valid passport with the ability to go between Canada and the USA is a primary requirement of the role.