May 8, 2025

Performance Marketing Manager

VirtualVocations Hartford, Connecticut

A company is looking for a Performance Marketing Manager to support its performance marketing strategy.Key ResponsibilitiesDevelop, implement, and manage performance marketing strategies across various digital channelsContinuously monitor and analyze campaign performance, identifying trends and opportunities for optimizationManage annual budgets effectively and generate performance reports for stakeholdersRequired QualificationsProven experience (typically 3+ years) in performance marketing roles with measurable resultsMastery of Google Ads and understanding of other digital marketing channelsHands-on experience with key advertising platforms (e.g., Meta Ads, LinkedIn Ads)Proficiency in web analytics tools (e.g., Google Analytics) for data-driven decision-makingExceptional project management and organizational skills

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