Performance Marketing Manager

Performance Marketing Manager We are seeking an experienced and results-oriented Performance Marketing Manager to lead all aspects of our paid media strategy and execution. This individual will be the primary driver of paid media efficiency, testing roadmaps, and next-step recommendations to grow the HydroJug brand profitably while adhering to contribution margin targets. They will play a critical role in presenting weekly performance reporting to the leadership team and will manage a team (specialists and/or agencies).Key ResponsibilitiesChannel Management & Execution • Lead day-to-day strategy, execution, and optimization across all paid acquisition channels (Meta, TikTok, Amazon Ads, Google Ads, Affiliate, etc.). • * Collaborate with the Creative and E-Commerce teams to brief and test new assets based on data-driven insights.