Performance Marketing Manager

You know that there are many channels and campaigns that direct-to-consumer companies should utilize to best reach their customers, and you're eager to utilize them to their fullest. • Work with agencies to ensure campaigns align with KPIs and brand standards. • Digital Media: • Collaborate with agencies to manage Connected TV campaigns across platforms. • Strong understanding of bid management, targeting strategies, and campaign optimization. • Ability to monitor performance data (CPC, CPA, ROAS) and adjust campaigns for optimal results.