Performance Marketing Specialist

A creative agency needs a freelance paid media buyer to run campaigns across roughly four consumer brand accounts. Google, Meta, and TikTok are the priority platforms. The team is small and mostly remote, and this role exists because they have more paid media work than their in-house media group can absorb, without enough to justify a full-time hire.

What you'll do

Build and run paid campaigns in Google Ads, Meta Ads Manager, and TikTok Ads across several client accountsOwn pacing and budget accuracy across those accounts, week to weekSet tracking and naming conventions correctly at launch so the reporting holds up three months laterRun structured tests on creative, audience, format, and bidding, and write up what you learnTurn performance data into recommendations the account and creative teams can act onMaintain billing trackers, chase discrepancies, reconcile actualizationsWhat we're looking for

3+ years buying and managing paid media in-platform, not planning it from a deckHands-on with Google Ads, Meta Ads Manager, and TikTok AdsComfortable running several accounts at once with no daily directionFluent in media math: pacing, CPMs, budget reconciliation, hitting defined KPIsGoogle AnalyticsNice to have

Microsoft, Pinterest, Snapchat, Amazon, Instacart, programmatic (Trade Desk), streaming TVLooker Studio or SupermetricsGoogle Tag Manager, ShopifyDTC, retail, or e-comm brandsAgency backgroundThe details

Hours: 10 to 20 per week, with room to growLocation: fully remote, US-based only. Available 9 to 5 in any US time zoneType: ongoing freelance. The client has said this could turn into a full-time role if it works on both sidesTools: Slack, Notion, Figma