Performance Marketing Specialist: Data-Driven Paid Search

Pearson in the United States seeks a detail-oriented Specialist, Performance Marketing to manage paid search campaigns across Google Ads, Microsoft Ads, SA360, and analytics tooling. The role supports enrollment goals, budgets, and reporting, collaborating with cross-functional teams and agency partners to drive adoption of educational products. The ideal candidate has 3–6 years of hands-on SEM experience, strong data analysis skills, and a collaborative mindset to optimize campaigns, measure