Aug. 20, 2026

Performance Marketing Strategy & Operations Lead

General Motors Providence, Rhode Island

The Performance Marketing Strategy & Operations Lead will help build and scale a consistent enterprise-wide approach to global performance marketing across General Motors. Reporting to the Director, Global Performance Marketing, this role will sit within the Global Performance Marketing COE and serve as an objective strategic partner to Cadillac, GMC, Buick, Chevrolet, and key global markets. This leader will help translate the enterprise vision into practical standards, processes, operating rhythms, and activation principles across paid media, search, CRM, audience strategy, digital experiences & creative, lead generation & progression, measurement, and optimization. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM’s Talent Community (beamery.com) (https://flows.beamery.com/generalmotors/talcom) .

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