The Public Relations Specialist is responsible for the creation and implementation of public relations opportunities for a variety of agency clients. • Create content for a variety of press materials including but not limited to: press releases, executive bios, fact sheets, media alerts, digital content, bylines, talking points, etc • Cultivate and maintain relationships with media; maintain and update media contact lists • Proactively craft and pitch stories to the media and develop media outreach activities; follow-up to secure coverage • Monitor and audit media coverage; provide analysis of coverage; compile monthly press reports and press clips • Research news coverage and industry trends to develop story ideas; be on top of current events as well as the industries of our clients • Coordinate media interviews for clients and provide on-site support • Contribute to cross-functional marketing teams providing media relations counsel to account team; work collaboratively across teams and departments • Other duties as assigned Culture & Benefits: We pride ourselves on a highly accountable, results driven culture that is balanced and healthy for our team. Our benefits are a testament to how we put our people and their well-being first.
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