Principal, Brand Marketing - Media

Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences. Intercom is looking for a Principal-level Brand Marketing Manager with deep expertise in brand advertising and media strategy to help shape how the world experiences our brand. • Work with internal creative teams and agencies to drive creative development and ensure the brand comes to life in the best way for each content type and channel to achieve brand goals • Collaborate with brand strategy, product marketing, performance marketing and content marketing teams to drive key campaigns and ensure cohesive brand messaging and alignment of initiatives • Synthesize data and analytics to measure campaign effectiveness, gain insights and optimize campaigns for better performance • 8+ years of experience in brand marketing, ideally half of which has been in a B2B SaaS environment. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications.