Principal Economist, Ads Econ

As an Economist on this team, you will: Lead the design and analysis of large-scale experiments to measure advertising effectiveness across Amazon's advertising products Develop novel causal inference and econometric methodologies to solve attribution and incrementality measurement challenges at scale Invent new optimization frameworks that translate measurement insights into actionable bidding, targeting, and budget allocation strategies for advertisers Define the long-term science roadmap for ads measurement and optimization, identifying high-impact research directions and driving alignment across engineering, product, and science teams Build and refine structural and reduced-form models that quantify the causal impact of advertising on consumer behavior, sales, and brand outcomes Partner with engineering teams to operationalize econometric models into production systems serving millions of advertisers Mentor and develop a team of economists and applied scientists, raising the bar on methodological rigor and scientific impact Influence senior leadership through clear communication of complex economic concepts, shaping investment decisions and product strategy Collaborate cross-functionally with product managers, engineers, and business leaders to translate business problems into well-defined economic questions with scalable solutions Define a long-term science vision for our advertising business, driven from our customers' needs, translating that direction into specific plans for research and applied scientists, as well as engineering and product teams. Experience in building analytic or scientific data products or solutions. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.