Principal Product Manager, Ads & Marketing Measurement Job at Social Finance, In

Together with our members, we’re changing the way people think about and interact with personal finance.We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. Join us to invest in yourself, your career, and the financial world.We are seeking an experienced, strategic, and highly collaborative product leader to lead our Ads & Measurement product team at SoFi. As a product leader in our organization, we look to you to set big, ambitious goals, be gritty, and hold yourself and your cross-functional teams accountable to deliver results on behalf of our members. You’ll play the critical role of driving the business while bridging the technical and business worlds to drive profitable business growth while managing risk.What you’ll do:Own and define the vision, strategy and product roadmap for advertising and marketing measurement technology at SoFiIdentify leapfrog product features, leveraging forward thinking technology, data, tools(including ML or AI) and industry best practices that will provide a significantly differentiated value and best-in-class experience to our members, to help them get their money rightCreate and evangelize a product vision and own a multi-year product roadmap, including prioritizing and driving backlogs for launch with your dedicated engineering teamsCommunicate the vision, strategy, execution plan and customer impact/learnings to all stakeholders including the highest levels of leadership in the companyCollaborate closely with the full cross-functional team (e.g., marketing, product, design, engineering, platform, data, compliance, risk, finance and operations) for your line of business & initiatives, to help execute on the strategic visionMake long lasting technology platform decisions by involving stakeholders and optimizing total cost of ownership.What you’ll need:Bachelor’s degree or higher with a technical discipline10+ years of product management experiencePrevious experience working within digital advertising ecosystems, including ad performance metrics, attribution, and optimization techniques.Experience working with data teams and an understanding of marketing measurement methodologiesExperience mentoring / leading a product team or cross-functional teamFull stack “operator”: ability to both create and execute the business and product strategy; with clear objectives, but limited, ambiguous, or varied directionAbility to operate cross-functionally, leading and influencing colleagues, and ultimately leading to timely tactical decision making to advance our objectivesFlexible and collaborative approach to problem solving and ideation in a highly ambiguous environmentSuperior communication skills, both written and verbal, along with experience presenting to C-level leadership!Data-driven approach and excellent analytical skillsPassion for your customers! Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.Pay range: $185,600.00 - $319,000.00Payment frequency: AnnualThis role is also eligible for a bonus, long term incentives and competitive benefits.