Amazon Ads is building the infrastructure powering the next generation of retail media. This is a highly strategic role focused on customer adoption, revenue growth, and industry positioning for one of Amazon Ads’ emerging businesses. Define and drive the global GTM strategy for RAS adoption across retailers and commerce platforms Partner with business development, product, sales, and partner teams to accelerate customer adoption and revenue growth Develop positioning, messaging, narratives, and sales enablement materials tailored to this customer segment Influence product roadmap and strategy through customer and market insights Define GTM approaches for new customer segments and retail-adjacent commerce platforms Lead industry engagement across events, analysts, thought leadership, and customer programs Build customer-facing assets including case studies, executive narratives, demos, and web content Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
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