Print Marketing Strategist

Print Marketing Strategist

Retail

$30.34 per hour

Monday-Friday, 8:00am-5:00pm

Reynoldsburg, Ohio (Hybrid)

3-month contract

What You’ll Do:

Campaign Execution

Own end-to-end strategy and execution of print programs, including planning, forecasting, testing, and performance optimizationDevelop and execute integrated print + digital channel strategies, ensuring digital touchpoints (e.g., email, site, push, sms and app experiences) complement print programs to create seamless, high-impact customer journeysDefine customer segmentation and campaign targeting strategies, partnering with analytics, finance and campaign ops teams to ensure the right message reaches the right customer at the right timeLead campaign selection and audience planning, aligning customer selection with business goals, seasonal priorities, and iROAS benchmarksDrive testing ideation and roadmap development, including hypothesis creation, test design, and measurement frameworks to continuously improve performancePartner with Creative and Brand teams to develop clear, insight-driven creative briefs that align messaging across print and digital channelsProgram Performance & Analysis

Support Monday reporting; analyze weekly performance to inform in-moment pivotsConduct post-campaign performance analysis and reporting, synthesizing data into actionable insights and strategic recommendations that influence channel and investment decisionsAnalyze financial models and forecasts to evaluate ROI, optimize budget allocation, and support business case development for new initiativesCross-Functional Collaboration

Manage end-to-end project coordination, including timelines, deliverables, dependencies, and stakeholder communication to ensure flawless executionCollaborate cross-functionally with Brand Marketing, Campaign Operations, Creative, Finance, Production, Analytics, Loyalty, and Digital teams to ensure alignment, accountability, and consistency across all programsCoordinate approvals and stakeholder alignment, ensuring all campaigns meet marketing requirements while maintaining speed to marketMaintain and improve operational processes, documentation, and campaign workflows to enhance efficiency and scalabilityServe as a subject matter expert for print and integrated channel strategy, identifying opportunities to innovate and evolve the customer experience

What We’re Looking For:

Bachelor’s degree in Marketing, Business, Communications, or related field3–5 years of experience in CRM, lifecycle marketing, marketing analytics or customer insightsStrong knowledge of performance KPIs, campaign and testing measurement and customer segmentationDirect experience with owned marketing drivers (Email, Push, SMS, Direct Mail)Strong analytical and storytelling skills with the ability to communicate clearly with non-technical stakeholdersCore Competencies

Collaboration: Makes productive contributions, volunteers to help, and solicits input from othersCommunication: Keeps others informed at appropriate detail and listens attentivelyInnovation: Shares ideas, learns and applies innovative methods and new technologyData‑Based Decision Making: Uses tools and techniques to interpret data, gathers data for decision making

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