This role serves as a strategic bridge between Product, Sales, and Marketing by developing differentiated product messaging, compelling storytelling, and strategic content that communicates value to target customers and priority vertical markets. This position leads the development and execution of the company’s content strategy, managing the full content lifecycle from editorial planning and messaging development to content production and distribution. Lead the creation of marketing content including product messaging, articles, case studies, application guides, videos, campaign assets, and digital content.Manage the development and production of content in partnership with internal creative resources and external partners.Ensure marketing content is optimized for multiple channels including web, social media, email campaigns, and sales enablement platforms.Prioritize and manage content production workflows to ensure timely delivery of marketing assets. Develop industry and hazard-specific storytelling that positions the company as a thought leader.Translate product capabilities into practical problem-solution narratives relevant to priority vertical markets and customer segments.Support development of thought leadership content that positions the company as an authority in workplace safety and protective apparel. Staffing Solutions Enterprises is the exclusive recruiting partner for National Safety Apparel and is conducting the search for this position on NSA's behalf.
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