Product Commercialization Manager, Audience Addressable and Ad Products

If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast. Job Summary The Product Commercialization Manager, Audience Addressable and Ad Products role is an exciting new role on the Product Commercialization team at Effectv. Qualifications • Bachelor’s degree – preferably in Business, Product Management, Product Marketing or related field • Experience level – 5+ years' experience in product marketing, product management, commercialization and go-to-market role • Strong understanding of TV/Media ad landscape, connected TV (CTV), over-the-top (OTT) advertising and other advertising formats is preferred • Experience building and executing product launch and scale plans • Comfort in working in a cross-functional role. • Excellent, written, verbal and presentation skills, with an ability to work with both business and technical product stakeholders. Supports and executes annual commercialization plan to drive demand and growth for Comcast Advertising’s Audience Addressable and Streaming product portfolio • Build go-to-market strategies for Comcast Advertising products which result in positive outcomes for Comcast Advertising and clients alike • Serve as key liaison between product management, sales, product marketing, operations and customer success teams for specified products and help orchestrate actions to support product launch and scale efforts including sales enablement,, operations alignment, and customer success • Define and measure success metrics and KPIs for product launches and product scale efforts – including measurement of adoption, revenue growth, and customer satisfaction • Support advertising product commercialization initiatives including audience addressable solutions • Build commercial opportunity assessments for new product initiatives, working closely with cross-functional partners • Internalizes and represents the Voice of the customer throughout the product lifecycle.