The Product Marketing Manager will manage all aspects of product marketing. The position will be responsible for all product decisions, marketing strategy, product introduction and aspects of product line management.
Champion products through the ITT Stage Gate Development Process
Work actively with Sales to develop opportunities for their product lines
Develop periodic tactical plans for all product marketing activities
Be familiar with and analyze competitors in our market segments
Manage product life cycles including sustaining and obsolescence activities
Work with Sales team to develop product pricing and discounting policies
Develop and publish various reports on product sales history
Forecast sales of new and existing products
Work with Controller and Operations on product profitability and product line financials
Business Development:
Market scanning
Customer analysis
Concept development
Business planning
Marketing Communications:
Internet and print content management
Trade Show coordination and content management
3D animation coordination
Electronic marketing and lead generation
Requirements:
BS Business, Marketing, Mechanical Engineering, Electrical Engineering or equivalent required
10 years’ experience in sales and marketing
10 years’ experience with Intellectual Property/ Patent Management for new technology
10 years’ experience with contract terms & conditions negotiation; specifically, the capability to adapt pricing and business models required to introduce or reposition products in various markets.
Above average communication skills for both internal and external sales application contacts
Above average skills in Microsoft Office applications
Demonstrated success in Business Development and Marketing
High initiative, goal orientation, execution
Preferred skills:
MBA Degree
10 years’ experience in product management and product marketing in the Oil and Gas Exploration industry
Experience with harsh environment materials and equipment
Knowledge of oil and gas market and technology
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