In addition, you will: develop and articulate customer value propositions, perform customer and product validation, support cross-functional launch efforts, and enable sales and customer success to successfully drive customer acquisition and upsell activities. Develop and execute go-to-market (GTM) strategies: • Create comprehensive GTM strategies that outline key activities, target audiences, messaging, and tactics to ensure successful product launches and market entry. Coordinate and oversee all aspects of the product launch, from positioning and messaging to sales enablement and marketing campaigns. Use this feedback to refine product messaging, features, and go-to-market strategies, ensuring customer-centricity and addressing pain points. • Develop strategies and processes for communicating customer and market feedback with the Product team and other internal stakeholders.
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