Programmatic Advertising Manager

The Programmatic Strategist will own our client's relevant advertising strategy development, as well as execution, as needed, for brands across various mediums and channels. The Programmatic Strategist is also responsible for working with vendors to turn valuable metrics and data into cohesive brand stories. They will work closely with our client's Brand Management, Creative, Business... Intelligence, Retail Media, & Amazon Search Advertising teams. Advertising Operations & Management (70%) • Attend key client meetings (remote and in person depending on location) when reviewing media plans/proposals, QBRs, and strategy meetings with marquee clients as needed • Dissect advertising performance to identify additional optimization opportunities, strategic recommendations, and impactful insights • Regularly audit DSP performance, strategy & future-looking plans to ensure the client is delivering cutting-edge solutions • Work with our client's Director of Programmatic to resource plan and communicate when new resources (employees, systems, tools) are necessary to continue driving revenue for the advertising department • “Think Big” and formulate outside-the-box media strategies for clients and work with internal teams to develop Media Proposals • Develop and nurture relationships with our channel partners & relevant media vendors Cross-Department • 2-3 years of hands-on experience managing Programmatic Campaigns, Amazon DSP, Trade Desk, Stack Adapt, or other e-commerce platforms a plus • 1-2 years of hands-on experience working with 3rd party platforms for management and/or reporting (i.e. Pacvue, IntentWise, etc.)