The Senior Strategist will utilize expertise in platforms such as Amazon DSP, The Trade Desk, advanced measurement tools, and the broader retail media ecosystem to deliver innovative solutions aligned with clients' business objectives. As a key partner to clients, internal teams, and retail media platforms, this position plays a pivotal role in shaping the future of programmatic advertising within the organization. • Manage regular client communications to review programmatic performance, discuss business trends, and identify growth opportunities across channels. • Drive new business development and client expansion opportunities. • Deep familiarity with commerce platforms and reporting tools such as Amazon, Walmart Connect, Target-Roundel, Kroger Precision Marketing, Instacart Ads, and others.
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