Manage budgets for assigned programmatic accounts Build and launch monthly campaigns on demand-side platforms with consistency and a high degree of technical accuracy Execute innovative campaign strategies at scale across clients Deliver clear business outcome and campaign efficiency performance insights Translate programmatic campaign and campaign results in digestible, informative, and irresistible ways for account management and clients Use reporting and data to supercharge and inform meaningful full-funnel outcome optimizations Continuously test audiences, creative, and bidding strategies to improve performance Proactively self-educate on new programmatic opportunities (targeting, features, trends, etc.) Work collaboratively with the programmatic team to update products/campaigns, launch new products/campaigns, and deliver on team initiatives Partner with sales teams to champion the power of programmatic advertising through trustworthy and informative support ticket responses Communicate kindly and refreshingly internally and externally High degree of technical accuracy in a fast-paced and high-touch environment across multiple platforms and technology tools. Comfortable working with data, identifying patterns, and turning analysis into action Enjoys working hard; is action-oriented and full of energy for the things they see as challenging; not fearful of acting with a minimum of planning; seizes more opportunities than others.
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