About the Role Our client, a forward-thinking digital marketing agency located in Portland, Oregon , is seeking a skilled Programmatic Advertising Specialist to manage and optimize their clients' programmatic media buying campaigns. You will be responsible for campaign setup, audience segmentation, bid management, performance analysis, and ensuring optimal ad delivery and ROI. This is an on-site position, providing a great opportunity to collaborate closely with a talented team in a city known for its innovative spirit. Analyze campaign data to identify insights, trends, and opportunities for improvement. Strong understanding of RTB, ad exchanges, ad verification, and audience targeting methodologies.
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