About The Role Optimal is looking for an ambitious programmatic advertising manager with at least 4 years of hands-on programmatic media management experience to join our team! The Programmatic Advertising Manager will play an active role in dictating & executing programmatic strategy across various programmatic platforms including DV360, The Trade Desk, & Stackadapt. This individual will also play a role in helping to drive growth in the programmatic team by overseeing & developing junior programmatic team members. Identify opportunities to test new channels, ad types, & audiences across the programmatic media landscape. • Budget Allocation & Pacing – Manage monthly programmatic advertising budgets with high media spend and make informed decisions about the best use of client dollars based on your experience and industry knowledge.
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