April 11, 2025

Programmatic Advertising Strategist (Paid Media) – Austin, TX

Optimal Austin, Texas

Optimal is looking for an ambitious programmatic advertising strategist with at least 1 year of hands-on programmatic media management experience to join our team! The Programmatic Advertising Strategist will play an active role in dictating & executing programmatic strategy across various programmatic platforms including DV360, The Trade Desk, & Stackadapt. Identify opportunities to test new channels, ad types, & audiences across the programmatic media landscape. • Budget Allocation & Pacing – Manage monthly programmatic advertising budgets with high media spend and make informed decisions about the best use of client dollars based on your experience and industry knowledge. This role is based out of our Austin office.

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