July 5, 2025

Programmatic Advertising Lead

VirtualVocations Toledo, Ohio

A company is looking for a Programmatic Lead to drive the direction of their programmatic team and ensure effective digital media purchasing for clients. Key Responsibilities Develop and deliver programmatic buying services to clients Set ambitious targets for the team and devise plans to achieve them Collaborate with international offices to align services and identify new opportunities Required Qualifications Extensive experience in programmatic advertising (Google Ads, DSPs, GMP, Analytics) Experience in guiding and developing other team members Familiarity with the Dutch and/or Nordic publisher landscape Ability to create strategic proposals and campaign plans for programmatic channels Experience in commercial activities, including client presentations

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