A company is looking for a Programmatic Media Buyer.Key ResponsibilitiesExecute and manage programmatic campaigns end-to-end, ensuring successful launch, optimization, and reportingLead the pre-campaign discovery phase, securing necessary ad assets and defining campaign goals with stakeholdersMonitor and optimize ongoing campaign performance, ensuring objectives are achieved across multiple DSPsRequired QualificationsProficient in DSP platforms (DV360, Yahoo/Telecommunication, TTD, Adobe Ad Cloud)Strong understanding of programmatic media planning/buying and optimization techniquesPrevious experience in an agency or media trading desk handling programmatic display, particularly YouTubeFamiliarity with Excel for data analysis and FlashTalking ad serving toolsExperience with Adobe Audience Manager DMP preferred
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