Programmatic Media Manager

Tatari is on a mission to revolutionize TV advertising. Founded in 2016 to help transform the antiquated world of TV advertising through the intelligent application of AI and machine learning, Tatari helps some of the world’s fastest growing brands including Chime, Calm, Tecovas, Manscapped, Saatva, and Liquid I.V., reach their customers using linear and streaming TV ads. That approach has earned Tatari broad industry recognition, including being named Best CTV AdTech Platform in the 8th annual MarTech Breakthrough Awards, as well as honors from Digiday (Best Connected TV Platform), AdExchanger (Most Innovative TV Advertising Technology), and Business Insider (Hottest AdTech Companies). Tatari has also been recognized as the Best Place to Work by Inc. Magazine. Qualifications: • 2+ years of hands-on experience in digital media, performance marketing, or strategy roles, including planning, activating, and reporting on media buys • Direct experience working in at least one major DSP, with a strong understanding of why bidding strategies and optimization levers are used and the ability to evaluate when they are or are not working • Solid understanding of the marketing and sales funnel, with experience optimizing toward performance KPIs • Strong analytical judgment, with the ability to prioritize impact, make tradeoffs, and recommend next steps with incomplete or imperfect information • Clear ambition to grow beyond a purely executional role by taking on increasing ownership, solving ambiguous problems, improving processes, and stepping into more complex client and strategic work • Ability to form and defend a point of view using data, even when there is no obvious or “correct” answer • Highly organized and detail-oriented, while still able to think at the system and account level • Clear communicator who can explain why something happened, articulate recommendations, and push back when something does not make sense • Strong spreadsheet and presentation skills (Google Sheets, Slides), including working with formulas and large datasets, and an interest in learning new technology • Nice to have: Experience working in walled garden platforms (for example Amazon, YouTube, Meta, or similar), with an understanding of their measurement constraints, optimization levers, and tradeoffs