This person will be responsible for crafting strategic media plans for clients. It will be their job to identify effective ad formats and inventory for omnichannel media plans that drive client success and bolster brand impact. They will craft unique and specific targeting strategies that effectively will reach brand target audiences, as well as be responsible for identifying relevant measurement strategies that will ultimately confirm campaign success. • Experience working with media planning, research, and strategy tools such as eMarkerter, Statista, Pathmatics, Perplexity, ChatGPT, The Trade Desk, DV360, Amazon DSP, Salesforce, etc. Nice to Have Skills & Experience • Experience in a Sales or Media Strategy capacity in an agency environment serving clients in a variety of industries.
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