Programmatic Trader

This role drives execution and improvement of programmatic media buying (CTV, Display, Rich Media) for DR and Branding clients. Main Duties and Responsibilities • Support planning, buying and optimization of programmatic media across multiple media types for a portfolio of clients • Implement best practices for bidding, budget management, and reporting • Support the documentation of optimizations and learnings • Collaborate with account and product personnel on programmatic media plans • Educate internal and external teams • Design and implement strategies to improve performance for clients, supporting recommendations with results data • Work to establish and manage existing PG, PMP, or other inventory lines with vendors • Work with media planning teams on recommendations for buy adjustments, performance optimizations, and strategic alignment • Work with first party and third party data providers to best target potential customers along the varied purchase funnel for each client • Support planning and buying teams on invoice reconciliation and buy information entry into our financial system Requirements • At least 2 year of hands-on programmatic buying experience • Proven ability to drive programmatic performance • Proven ability to thrive in highly collaborative work environments • Advanced user of at least one DSP (TTD and Amazon preferred) • Knowledge of statistical concepts relevant to optimization, as well as scientific testing in live media environments • Strong familiarity with ad operations and campaign management (e.g. tagging, ad-servers, conversion tracking and attribution, etc)

Create an account to see the full posting, access our search engine, and more.