Public Relations Specialist

You’ll be: You’ll identify compelling stories, develop strategic media angles, and proactively pitch reporters, editors, producers, freelancers, bloggers, content creators, and influencers across local, regional, national, trade, and consumer media outlets.Responding to media opportunities and inquiries. You’ll help plan and execute press conferences, media events, launches, creator activations, and other public-facing initiatives, coordinating logistics, and provide on-site support.Writing compelling communications materials. A minumum of 3+ years of PR or related communications/journalism experienceProven success securing earned media coverage across print, broadcast, digital, podcast, and influencer channelsStrong writing, editing, and verbal communication skillsExceptional pitching skills and confidence reaching out to media and partners by phone, email, and social platformsExperience serving in a client-facing role and managing multiple relationshipsExperience coordinating media visits, press trips, influencer programs, and special eventsExperience using media intelligence and reporting platforms such as Cision, Meltwater, and similar toolsOutstanding organizational and project management skills, with the ability to manage multiple clients, deadlines, and priorities simultaneouslyUnderstanding of how earned media, social media, paid media, content marketing, influencer marketing, and creator partnerships work together to drive resultsA collaborative mindset coupled with the ability to work independently and take initiativeAbility to work effectively under tight deadlines and respond quickly to media opportunities and client requests.Current media relationships in travel, tourism, lifestyle, food and beverage, education, healthcare, and financial services are highly desirable.Knowledge of CT and New England destinations, tourism trends, attractions, and lifestyle experiences a huge plus. Adams & Knight has a long-standing reputation as a great place to work.