Public Relations Specialist @ University of Florida – News & Events

The Public Relations Specialist serves as the primary communications and media relations representative for the South Florida region, which requires residency in South Florida as a remote/off-campus staff member. Identify, research, write, and distribute press releases, feature stories, media advisories, blog content, and other communications materials.Develop and pitch story ideas to local, regional, state, and national media outlets.Respond to media inquiries and coordinate interviews with subject matter experts.Build and maintain relationships with reporters, editors, producers, and other media representatives.Monitor media coverage and identify opportunities to increase visibility for UF/IFAS programs and initiatives. Serve as a communications liaison for assigned program areas, including Extension initiatives and special projects.Promote UF/IFAS achievements, programs, events, and resources through multi-channel communications efforts.Support event communications, media coverage, and live social media engagement as needed.Maintain editorial calendars and assist in prioritizing content opportunities.Collaborate with communications team members and local offices to support coordinated outreach efforts. This position operates with a high degree of independence while collaborating closely with UF/IFAS Communications staff, faculty, Extension personnel, and external partners to advance the visibility and impact of UF/IFAS across South Florida. Required Qualifications: