March 4, 2022

Publicity Manager Role at Exciting and Diverse Public Media Nonprofit

Confidential Sacramento, California

• Partner with internal and external teams to build creative strategies for Independent Lens as well as ITVS-funded films and projects. • Develop publicity strategies for Independent Lens documentaries, working with PR agency and cross-functional marketing and creative teams to ensure strong and consistent campaigns. • Build upon and manage a social media influencer database to boost awareness and viewership for Independent Lens films. • Manage and maintain PBS Press Room for Independent Lens. • Required: Established expertise with communication, promotion and publicity concepts, creative development processes (creative brief, working with marketing directors, planning promotional campaigns and comfortable building relationships with targeted media).

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