Publisher and Advertising Director- Greenville

The Publisher and Advertising Director will serve as the lead advertising revenue driver and business contact for The Post and Courier's expansions in the Greenville and Spartanburg Counties of South Carolina. This position will be a key part of our organization's growth in Greenville, Spartanburg and the surrounding areas by generating client revenue from advertising, events and agency services. Growing total revenue as creatively and rapidly as possibleProvide leadership, management and support for advertising and marketing staffs covering Greenville and SpartanburgSupport team of advertising account executives through 1x1 coaching, training, developing sales strategy and joining on prospect pitches and client meetings.Emphasis on new business development in the Upstate of South Carolina, including consistent cold calling, cold emails, client needs assessments and long-term partnership presentationsManage growing account list gained through outside sales efforts with the support of post-sale teamsPlanning and executing creative ideas and sales strategies for events, promotions, and digital advertising campaigns.Maintaining a thorough understanding of competitive media, market research and market share growth opportunities.Continual learning of digital advertising capabilities and the digital landscape.Partner with in-house marketing agency King & Columbus to secure agency clients and digital marketing partnerships.Be visible in the local community, attending relevant community and business meetings and events to meet and engage with key stakeholders and decision makers.Building strong relationships and executing presentations with accounts.Maximizing sales opportunities with active and new business accounts.Build sales proposals and deliver client presentations.Collaborate with editor and reporters for P&C Greenville and Spartanburg to identify revenue and/or audience growth opportunities locally.Monitoring and analyzing competitive advertising rates. Implement short-term and long-term strategies from findings.Input all client/prospect information and sales activity into Hubspot CRM.Represent The Post and Courier at community events, networking opportunities, etc.Participate in Evening Post Publishing advertising management meetings.Perform other duties as assigned by managementEducation/Experience: Bachelor's degree or higher in business, marketing, journalism, communications or related field preferred.Digital marketing, advertising and/or media sales experience required.Minimum of 2-3 years of management experience.Proven ability to meet revenue goals.Ability to relate well with clients and business leaders and collaborate with co-workers.Strong interpersonal skills and the ability to present research and proposals clearly.Excellent communication skills, both written and verbal.Excellent digital skills, including but not limited to social media, digital analytics and understanding of digital market trends.Hands-on media sales training experience.History of consultative selling approach across print and digital platforms.Candidate should be proficient with Microsoft office suite (Word, Excel, Powerpoint)Must reside in Greenville or Spartanburg Counties, or a nearby areaKnowledge/Skills/Abilities: