June 26, 2025

Regional Director of Marketing JN -062025-162202

Goodwin Recruiting Lincoln, Rhode Island

Key Responsibilities • Develop and implement regional marketing strategies to support business objectives, revenue targets, and brand positioning across assigned casino properties • Lead and manage on-property marketing teams, providing direction, coaching, and performance oversight • Oversee advertising, media buying, digital marketing, public relations, and creative campaigns • Manage and optimize the player loyalty program and direct marketing initiatives • Analyze market trends, competitor performance, and customer insights to identify growth opportunities • Collaborate with operations, gaming, food & beverage, and entertainment teams to develop integrated marketing campaigns and events • Ensure consistent brand messaging and execution across all touchpoints and properties • Monitor and report on key metrics, marketing ROI, and customer engagement across channels Qualifications • Bachelor’s degree in Marketing, Business, Hospitality, or related field (MBA preferred) • 7+ years of progressive marketing experience, with at least 3 years in a leadership role within the casino, resort, or entertainment industry • Strong understanding of casino marketing programs including player development, promotions, loyalty programs, and customer acquisition • Experience leading multi-property marketing initiatives preferred Compensation & Benefits • Competitive salary with annual performance bonus • Comprehensive health, dental, and vision insurance • 401(k) with employer match • Paid time off and holidays • Opportunities for career advancement within a growing organization We are committed to helping our clients navigate and comply with the complex and ever-changing labor laws as well as help ensure that in every hiring decision, internally and with our client partners, that all viable candidates are considered, and the most qualified candidate is offered the role. Michael Forgione

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