Key Responsibilities Lead and inspire the Consumer Activation team, including direct reports and a network of field brand ambassadors, to deliver best-in-class sampling and event marketing programs. Build and scale field marketing and product trial opportunities through a mix of owned events, retail partnerships, and third-party integrations. Manage logistics, timelines, and resources for sampling programs to ensure seamless execution across all initiatives. 5+ years of experience in brand activation, field marketing, experiential marketing, or related roles.
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