• Monitoring fill rates and inventory performance: Your strategic messaging and collateral directly improve or maintain high fill rates (and revenue). This leads to faster pipeline velocity and higher closing rates. ● Product Positioning & Messaging • Develop and refine value propositions for our two core product lines (Passenger Vessels and Digital Boats), tailoring messaging to specific brands and/or verticals • Partner with Sales & Creative Services to transform product and market insights into pitch decks, media kits, sales sheets, and other sales materials. ● Sales Enablement • Equip Sales with local insights (market trends, demographics, psychographics, POIs, tentpole events) and product rationale, demonstrating how our OOH solutions help brands reach their desired audiences or goals • Lead internal training sessions so that sales and marketing teams can confidently articulate our product benefits and differentiators across different segments. • A Unique Industry & Product – Help shape the future of waterfront OOH advertising with a company that’s redefining the space.
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