Role: Field Marketing Manager - Americas, Banking, Financial Services & Insurance (BFSI) Our Ideal Candidate: We're growing our Americas Marketing organization to support our rapidly scaling business. This is a unique opportunity to join an exceptional team and make a big contribution to our BFSI business, shaping the way partners and customers create value in a digital and AI-powered world! Responsibilities: · Own marketing efforts in the Americas for BFSI including brand awareness, demand gen and pipeline progression - effectively deliver pipeline generation for both target marketing and target persona groups · Proactively drive marketing programs and an integrated marketing approach from planning to execution, to tracking and optimization. · Drive Account-Based Marketing for top targets accounts in collaboration with sales, ensuring tight alignment to account plans and goals. Requirements: · 5+ years of experience in B2B in field marketing, demand gen, or account-based marketing roles with technology/software companies · Experience marketing to banking financial services or insurance · Experience marketing AI, data platform, cloud, or emerging technology solutions is a strong plus · Excellent communicator, with proven track record of successfully partnering with sales management and leadership · Proven ability to excel in a fast-paced, hands-on environment going from ideation to execution.
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