Remote E-commerce Performance Marketing Manager

About the Role

Our client is seeking a highly analytical and results-driven Remote E-commerce Performance Marketing Manager to optimize their online sales channels. This role is critical for driving measurable growth through paid acquisition channels and ensuring maximum return on ad spend (ROAS). You will be responsible for developing, executing, and managing data-driven marketing campaigns across various platforms. This is a fantastic opportunity for a performance marketing expert to lead initiatives from the comfort of their home office, contributing directly to the company's bottom line and shaping its digital advertising strategy in a remote-first environment.

Key Responsibilities

Develop and execute comprehensive paid acquisition strategies across platforms such as Google Ads, Meta Ads, TikTok Ads, and other relevant channels to drive e-commerce sales.Manage and optimize advertising budgets to achieve target ROAS and customer acquisition cost (CAC) goals.Conduct in-depth analysis of campaign performance, website analytics, and customer data to identify trends and opportunities for optimization.A/B test ad creatives, landing pages, and targeting parameters to continuously improve campaign effectiveness.Collaborate with the marketing and creative teams to ensure compelling ad copy and visuals align with brand messaging.Stay up-to-date with the latest trends and best practices in performance marketing and e-commerce advertising.Requirements

5+ years of experience in performance marketing, specifically managing paid acquisition campaigns for e-commerce businesses.Proven track record of successfully managing significant advertising budgets and delivering measurable results (ROAS, CAC).Deep expertise in Google Ads, Meta Ads, and other major digital advertising platforms.Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).Experience with A/B testing methodologies and tools.Excellent understanding of the e-commerce customer journey and conversion optimization techniques.Benefits

Competitive annual salary and performance-based bonuses.Fully remote work arrangement, offering flexibility and work-life balance.Comprehensive health, dental, and vision insurance.Generous paid time off and company holidays.Opportunities for continuous learning and professional development in digital marketing.