Retail Marketing Manager

At Lithia & Driveway (NYSE: LAD) our success is fueled by our high performing teams delivering Auto Done Easy for our customers. We’re hiring a Retail Marketing Operations Manager (RMO) to act as a strategic partner to dealership leaders across California and Nevada. If you’re equal parts strategist, operator, and data-driven storyteller, this is where you make your mark. Drive performance: Lead marketing strategies that improve sales, aftersales, profitability, and customer loyalty across stores Build loyalty: Develop programs and campaigns that strengthen retention and enhance the customer experience Leverage data: Turn insights and scorecard metrics into actionable strategies and measurable results Partner with leaders: Advise Store Leaders and collaborate with OEMs, internal teams, and vendors Execute campaigns: Oversee content and campaigns that drive engagement and performance Optimize & adapt: Use analytics, market trends, and testing to continuously improve outcomes Champion alignment: Ensure consistency with company initiatives while acting as a key resource for stakeholders Experience in automotive marketing, dealership operations, or multi-location retail marketing (2-5 years) Strong understanding of performance marketing, customer lifecycle, and retention strategies Ability to turn data into action (Google Analytics, CRM tools, reporting platforms) Confidence working directly with leadership and influencing decisions