April 2, 2026

Retail Media Performance Planner

VirtualVocations Modesto, California

A company is looking for a Retail Media Performance Planner.

Key Responsibilities :

Support the development and execution of performance media strategies across retail media networks to drive traffic, conversion, and revenue

Partner with Retail Marketing, Sales, and Category teams to align media plans with product launches and promotional calendars

Define and track KPIs and deliver actionable reporting and insights to Retail Marketing stakeholders

Required Qualifications :

Bachelor's degree in Marketing, Business, Advertising, Communications, or related field

5+ years of experience in performance media planning, retail media, eCommerce media, or paid search / media strategy

Hands-on experience with retail media platforms such as Amazon Ads, Walmart Connect, or Best Buy Ads

Strong understanding of full-funnel performance marketing and retail media measurement frameworks

Proven ability to manage budgets and optimize toward performance KPIs

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